We are also careful to ensure that information is used responsibly, and only for the purposes for which it is provided.
What is Personal Information?
Personal information is information that identifies you as an individual. It includes information such as your name, address, telephone number, birth date, social insurance number, e-mail address and financial information.
The information we may collect or obtain includes but may not be limited to:
- email address;
- format preference (html vs. text);
- interests; and
- amount of donations one has made.
Personal Information Collection and Use by UEnd
UEnd does not collect personal information about you without your knowledge and consent. We collect your personal information in order to understand user needs and preferences, to better provide our services, to meet statutory or legal obligations, and, where required, to contact you. In all circumstances we try to limit our collection of personal information to only those items that are necessary in order for us to provide the best service to our customers.
How is the information collected
We use contact information to help us efficiently perform transactions, to deliver the services you have requested, to perform quality assurance, sales analyses and other business analyses, and to contact you in connection with your donations. In some cases we may use service providers to help us perform some of these tasks, including, but not limited to, processing or fulfilling your orders, or performing customer service, business analyses or quality control, and consequently we may share your contact information with these service providers. In such cases, we often require these service providers to enter into agreements with us regarding the confidential handling of your information. We may also provide your contact information to your credit card issuer or to credit card processors for their purposes. When you make a purchase through the Site, or register with the Site, you will provide us with an email address where we, or these service providers, may contact you for the purposes described in this paragraph.
We may collect information from you in several different areas on the Site, including but not limited to those described below:
(a) Transaction Information
If you order any information from our Site, make a donation or apply your gift on the Site, we may ask you to complete an order form that will request certain information from you, including financial information such as a credit card number and expiration date and general contact, billing and shipping information. We will use this information to complete the transaction that you have requested, i.e., to deliver the information, products or other services that you order, and to invoice you. Such information is collected and stored through encrypted means for your protection.
You may be asked first to complete a registration form and provide personally identifiable information; you may also be asked to choose a user ID and password in order to take advantage of certain features the Site may choose to offer, including, but not limited to, newsletters, blogs or other subscription based services.
(c) Newsletters and Site Emails
We may offer free newsletters to share information with you about the Site, about us and our affiliates and subsidiaries, or about our business partners and advertisers and sponsors. You may receive a newsletter either by registering for a particular newsletter or in conjunction with a special feature or membership for which you have registered on the Site. You may cancel your free email subscription by following the instructions provided on the Site or, in some instances, in the designated area of certain newsletters or emails.
(d) Surveys or Voting
From time-to-time we may request personally identifiable information from you via surveys or voting polls. Participation is voluntary and you will have the opportunity to decide whether or not to disclose information. At times, you may have to register to vote or to take part in a survey.
(e) IP Addresses and Click-stream Data
We may collect IP addresses and/or click-stream data for purposes of system administration and to report aggregate information to our advertisers and sponsors. An IP address is a number that is automatically assigned to your computer whenever you access the Internet. Our computers identify your computer by its IP address. When you request Web pages from the Site, our computers log your IP address. Click-stream data is information collected by our computers when you request Web pages from the Site. Click-stream data may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such non-personal information. When analyzed, this data helps us analyze how visitors arrive at the Site, what type of content is most popular, what type of visitors in the aggregate are interested in particular kinds of content and advertising, and the like.
(f) Profile Pages
Profile pages for users and/or for charitable organizations on the Site may contain personal information with respect to such users and organizations which could be disclosed and displayed on the Site. Any publishing or creation of a profile page by a user or an organization which contains their personal information shall be deemed to be a consent by that user or organization to a disclosure of any provided personal information on the Site.
Personal Information Disclosure by UEnd
We will not disclose your personal information to third parties without your consent to do so. UEnd reserves the right to disclose personal information if required to do so by law or in the good faith belief that such action is reasonably necessary to comply with legal process, respond to claims or to protect the rights, property or safety of UEnd, its customers or the public.
When Do We Share Your Personal Information
There are some circumstances where we may share some personal information about our users with a third party. For example:
It is UEnd’s policy NOT to sell its customer or member database to any third party.
Personal Information Protection by UEnd
We recognize our obligations to protect personal information. We have therefore made arrangements to secure against the unauthorized access, collection, use, disclosure, copying, modification and disposal of personal information.
UEnd considers personal information provided by you to be private and confidential and accordingly we treat it with care.
Consent to Use of Personal Information
Consent can be given expressly, or it can be implied. It can be provided directly by you or by your authorized representative.
Express consent includes any act by an individual to specifically authorize the use of their personal information. This act of consent could be given orally, electronically, or in writing. You will notice that express consent is requested on some of our forms and applications or may be requested verbally by our staff.
In the case of implied consent, it is consent that can be reasonably inferred from action or inaction on the part of the individual. An example of implied consent is submitting contact information along with your order. In this case it can be reasonably assumed the customer is providing consent to the use of personal information to fill the order and complete the billing process.
Accessing, Correcting or Updating Your Personal Information
At any time, you may request that we correct or update your personal information by contacting UEnd’s privacy officer as set out below. UEnd will use reasonable efforts to ensure that your personal information is accurate and current.
Chat Rooms, Forums, and Message Boards
Links to other Websites
Limitation of Liability
By providing us with any personal information you expressly and unconditionally release and hold harmless UEnd, and its subsidiaries, affiliates, directors, officers, employees and agents from any and all liability for any injuries, loss or damage of any kind arising from or in connection with the use and/or misuse of your collected personal information. In addition, while UEn takes efforts to ensure the proper and appropriate use of UEnd data provided by UEnd to third party companies, promotional partners or vendors, UEnd is not liable for any injuries, loss or damage of any kind arising from or in connection with the use and/or misuse of your collected personal information by UEnd or the above-mentioned non-UEnd entities.
By email: email@example.com
By mail: UEnd: Foundation, #200, 5716-1 Street SE, Calgary, Alberta, T2H 1H8, Canada